Started in 2018, Rage Coffee is the world’s first plant-based vitamins coffee brand. Bringing the craft coffee experience to the instant and health conscious generation, our coffee is handpicked from the very best plantations in Ethiopia and India, and immaculately crafted in small batches in a variety of delicious and completely natural flavours.

Led the creative and brand teams through regular work reviews, check-ins, goal planning, and generating briefs for digital campaigns. spearheaded the creative direction of the digital and creative design teams, as well as ensuring brand consistency across all communication. Headed content creation and ensured high-quality creative output while leading the ideation and creation of effective campaigns. I created a completely fresh brand identity to ensure a consistent look and a consistent tone in all of communication across diverse media.

Creative Direction, Art Direction, Packaging Design, Label Design, and Brand Identity.